SEO and AI. Friends or Foes?
Artificial intelligence has divided the digital marketing world into two groups: those who fully embrace it and let it do most of the work for them and those who fiercely reject it. You can compare AI to the first time humans discovered fire. If mishandled, it can burn you. If handled right, you can cook, have light at night, and build civilization. Those who use AI for fast results and spew out thousands of articles a day to rank high on SERPs will have a negative experience. Those who use AI to make content creation faster, research keywords, and optimize for SEO are already miles ahead of everyone else. Like fire, AI is just a tool. It’s powerful. It makes you more efficient. It saves time. It can complete tasks for you and make you forget writer’s block. And it can do way more. If you treat AI as…